Fractional CMO

As your fractional CMO, I build the strategy. The power of working together to create strategy and train your team for success.

Creating Better Marketing

Strategic Marketing LeadershipWhen You Need It Most

Marketing is the heartbeat of your business—but without the right strategy, even the best ideas fall flat. That’s where I come in. As a Fractional CMO, I bring executive-level marketing strategy, leadership, and execution to your team—without the full-time commitment.

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"Marketing is no longer about the stuff that you make, but about the stories you tell."

-Seth Godin

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Why Work with a Fractional CMO?

When you need help 

Sometimes your business needs a high-level marketing strategist to guide growth, optimize performance, and lead your team—but hiring a full-time CMO isn’t always practical. A Fractional CMO offers the expertise you need, when you need it, with the flexibility to fit your budget and objectives.

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What I Provide

Strategic Marketing Planning

Strategic Marketing Planning

Develop a comprehensive roadmap that aligns marketing initiatives with your business goals

Campaign Strategy and Execution

Campaign Strategy and Execution

Lead data-driven campaigns to increase brand awareness, customer engagement, and ROI

Team Leadership and Development

Team Leadership and Development

Guide your internal marketing team with mentorship, training, and strategic oversight

Brand Positioning and Messaging

Brand Positioning and Messaging

Craft a distinct brand voice and message that resonates with your audience

Performance Optimization

Performance Optimization

Analyze campaign results and make data-backed adjustments for maximum impact

Brain Based

Brain Based

Proven methods rooted in neuroscience for real, lasting change.

How Its Works

Discovery and Assessment

Discovery and Assessment

We’ll identify your business goals, current challenges, and key opportunities

Strategy Development

Strategy Development

I’ll create a tailored marketing plan to move your brand forward

Implementation and Leadership

Implementation and Leadership

I’ll work alongside your team to execute the strategy, optimize campaigns, and ensure alignment

Performance Monitoring

Performance Monitoring

Regular reporting and analysis to track progress and fine-tune the approach

Who This Is For

Small to Mid-Sized Businesses

Who need executive-level marketing strategy without a full-time hire

Growing Companies

Looking to scale their marketing efforts with expert guidance

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Brands Needing a Refresh

To reposition, rebrand, or reinvigorate their messaging and customer engagement

Teams Lacking Direction

In need of a clear strategy, leadership, and actionable marketing plans

What They Say

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    Cintya Hiott
    Cintya Hiott

    Entrepreneur

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      Robie Doe
      Robie Doe

      Manager

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        John Jonson
        John Jonson

        CEO

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          Elisa Kurzt
          Elisa Kurzt

          Entrepreneur

          Ready To Take Action? Lets Talk

          You don’t have to navigate marketing challenges alone. Let’s build a strategy that not only drives results but also elevates your brand. Ready to see the impact of strategic marketing leadership? Click below to schedule a consultation.

          You can also reach me :

          By Email : info@kabrinaashley.com

          By Phone : (615) 861-1319

          On Social :

          Frequently asked questions

          A fractional CMO is an experienced marketing leader who guides your strategy part-time, giving you senior-level direction without the cost of a full-time executive. I bring marketing strategy grounded in behavioral science.

          Founders and growth-stage companies that need senior marketing strategy and clear direction, but are not ready for a full-time chief marketing officer.

          An agency executes campaigns. A fractional CMO sets the strategy, aligns the team, and makes sure the marketing moves the business, then directs execution from the inside.

          I lead and develop the people and partners you already have, setting direction and priorities so your marketing pulls in one direction.